Only a few messages are of genuine interest to their recipients.

One of the fundamental bases to succeed in communication and digital marketing is to carry out actions in a targeted way for your audience of interest, always with the greatest possible relevance. With iSend you can easily segment your actions through unlimited contact groups or according to the behavior of your audience.

Ease of segmentation

With iSend you can easily send all your communications by applying filters on your stakeholders.

There are countless possibilities!! Segment, filter your contacts when sending, by Company, Department, Job Title, Gender, State, City, Regions, in addition to unlimited custom fields. Imagine sending content to the Customer Group, only women from the Mountain Region of Rio de Janeiro who have purchased a product from you in the last 30 days!!

Behavior Targeting

Imagine being able to segment your target audience through their behavior.

By monitoring the behavior of your contacts in front of your communication, easily create new groups and add your contacts for a perfect refinement of your segmentation and this with just 2 clicks!! Use Behavioral Segmentation in conjunction with all the filtering possibilities and distribute your communication with maximum relevance.

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Segmentation by contact groups

Inclusion and change of contacts in a simple and agile way.

Create a logical structure for segmenting your contacts (Geographic, Demographic, Company Size, Contextual, etc.) and easily use iSend’s Contact Groups.

Create private groups that only you, your department, or cost center can access.

iSend allows you to create groups as needed. Be it by campaign, project or type of contact. Contact management fits the objectives of your actions.

Shrink your contact lists

With iSend's segmentation you can select Filters and Behaviors by type of Channel (Email, WhatsApp, SMS, VOICE...), Frequency of Sending, and by Content!

Create filters such as: Contacts Who Have Received SMS Submissions in the Last 12 Days and that contain the subject ACME Course Workshop.

Add all the fields of your registration to this filter and you will have a very high segmentation.

Save your segmentation so you can easily use it later, without the need to redo it every time you send it again. Have your selections and segmentations at hand for maximum assertiveness.

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Advanced Segmentation

Send messages (Email, SMS, VOICE...) with much more relevance through iSend's advanced segmentation!

Reach the potential of working segmented. Let iSend do the heavy lifting while you simply and intuitively create powerful filters for your contact base to receive the ideal content that will take your conversions and communications to the next level.  

Commitment! Interactions!

Instantly know your contacts' engagement. See all the interactions your audience has had with your content.

iSend allows you to define who’s who of your contacts through interactions, quickly creating an engagement ranking and thus alerting you that an engaged customer interacts with your content! Sales funnel, yes! You set the ranking, and iSend does the rest for you.  

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Find out what your contacts' Lead Score is!!

Know which contacts in your base have the most interactions with your distributed content.

[Lead Score] Define what a 5 Star contact means to you ***** and let iSend do the rest…. Automatically and in a simplified way.

Search, track, receive notifications, analyze in the reports, all contacts who have a “lead score” and what is the level of engagement with your content.

Smart Forms

Grow your list with our Smart Forms

Remember that on iSend the audience is yours, while on social networks it is not!

Build forms, put them on your Web-Site/Blog, Social Network, send them by Messengers (SMS, WhatsApp…) and easily direct the registered contacts to the group of contacts you want.

Everything in a visual and very easy way!!

Power of segmentation

It's never been easier to create forms that expand your targeting power.

With our amazing drag-and-drop editor, you can easily create forms in minutes.

Add fields from your registration, selection and options buttons, make your visual identity by adding images, texts and that’s it, your form is available to be added wherever you need!!

Simplified forms

Integrate your forms in a simplified way!

Create your forms and, very simply, choose how you want to publish them:

– By Link
– Pop-Up
– Integrated with your Web-Site/Blog or Social Networks
– Subscribe Button

Grow your audience quickly and fully segmented!

Performance of your forms

Know in real time the performance of your forms!

Each form you create in iSend has a complete statistical report available, showing, among other data, the number of registered contacts, by periods and dates, giving you great power to segment and expand your contact base

LGPD is with iSend

Seek consents, record purposes, form a solid base of contacts, and be fully compliant with the LGPD

iSend’s LGPD features were tailor-made for you who are looking for an easy-to-use tool. We provide specific features to assist and facilitate the process of obtaining consents from your contacts:

  • Specific links to obtain consents
  • Records of these consents in each of your contacts, for future research and feedback
  • Record of consent purpose, date, time and IP address

All this for you to use iSend as your main tool to obtain these consents that are so important to comply with the law. Don’t waste time!

Always have your contacts at hand

Mobile Integration (QR Codes)

Search for your contacts on iSend and transfer to their mobile devices by simply scanning the available QR code.

Point your phone or tablet at your contacts’ QR code in iSend and immediately transfer it to your device! 

Precision

You don't have to worry about multiple sends to the same contact.

Your contacts can be classified into different interest groups, but the communication they will receive will be only one, avoiding being inopportune.

Import

Transport your contacts directly to iSend without hassle.

Keep your contacts integrated with your systems. iSend provides an import module that easily and quickly updates all the data registered in your groups.

Choose the most suitable way to work. Manually import or integrate your back-office systems with iSend to automate this process. We have the right solution to speed up your registration work.

Along with this, our service team is always available to assist and monitor all your work.

Greater security and practicality in your spreadsheet imports

No more sending spreadsheets for your users to manually import

iSend now has the possibility for you to make your contact spreadsheets available to be imported directly from your company’s centralized repository (FTP).

Set up where you’ll make your files available, schedule the date of your imports, and let iSend do the rest of the work. More practicality, less data being trafficked between your employees and consequently more security with your contacts.

If your business or IT team needs a higher layer of security, be sure to use our batch or unit contact import APIs/Web-Services .

Import contacts directly from your bases into iSend Groups

Let's first understand the concept of Parameterization, basically it is an import of contacts, in this case made from your system directly to a group within iSend

But why use it? Let’s say you have a sending that you want to make every beginning of the month, a boleto for example, but the contacts stay in your system and change during the period before the sending, so what are you going to do?

With parameterization you can set a specific date for the import of contacts, as well as schedule the sending for the expected day. Therefore, you ensure that the content will only be sent to those who really should receive it.

Import your active users in Azure Active Directory to iSend

Keep the registration of your company's or organization's employees integrated with iSend.

That’s right, now you, Microsoft customer, can automatically import your active users/collaborators registered in Azure Active Directory to iSend contact groups. We have integrated our product with the Microsoft platform especially for those customers who want to always have their employees’ records updated for effective internal marketing communication. But this feature goes further. Notify your Azure users, create communication flows with all iSend capabilities now integrated with Azure Active Directory. Not sure about this amazing feature? Contact our Customer Service or Sales team.

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